Fathom's pageview tiers jump in fixed steps, not smooth scaling

The workload

Fathom Analytics prices its hosted product on a single dimension: monthly pageviews. Verified: the pricing page lists $15 a month for up to 100,000 pageviews, rising through fixed steps — $25 for 200,000, $45 for 500,000, $60 for 1,000,000 — up to $470 for 25,000,000, with custom pricing above that. Every tier includes up to 50 tracked sites, so a founder running several small products under one account is not charged per site, only per combined pageview volume across all of them.

What the documents show

Verified: the same page states every tier includes 100% data ownership, unlimited email reports, unlimited CSV exports and no cookie banners, and that additional site capacity beyond the included 50 is sold in packs of 50 for $10 a month or $100 a year. Verified: the page offers a 7-day free trial before billing starts. The Fathom homepage's privacy language — 'without compromising anyone's digital privacy' — is the vendor's own marketing framing; this entry treats it as a vendor claim about product design, not as an independent finding, and the site's compliance-side entries, not this one, evaluate any legal claim built on it.

The operating cost

For a solo product under 100,000 monthly pageviews, the stated cost is $15 a month flat, with no separate per-site charge below the 50-site bundle limit, as published on 16 September 2026. Cost steps upward at each fixed pageview threshold rather than scaling continuously, so a site sitting just over a boundary (100,001 pageviews, for instance) pays the next tier's full price rather than a prorated overage.

The stop condition

The page names no stop condition; it names thresholds. Editorially, because Fathom's tiers step rather than scale smoothly, the relevant review point is not a percentage of a plan used up but whether traffic has crossed into the next fixed bracket — at that point the full jump in price (for example $15 to $25 at 100,000 pageviews) applies regardless of how far past the old ceiling traffic has moved, which makes checking actual usage against the tier boundary worth doing before a renewal rather than after.

• Is combined pageview traffic across every site on the account near one of the fixed tier boundaries?
• Are more than 50 total sites actually needed, given that extra capacity is billed in fixed packs rather than per site?
• Does the 7-day trial length give enough time to see a representative traffic sample before billing begins?

The page's step pricing rewards knowing actual combined pageview volume before signing up, since crossing a threshold by even a small margin moves the whole account to the next bracket's price.